Real Estate Text Message Marketing Benefits
With the ever increasing demand for smart phones, the real estate agencies an really benefit from the opportunity created for marketing via text messaging from exposure and lead generation persective. On a “for sale” sign you can have your text messaging code which will be an avenue for you to share information about your properties for sale with the passersby through a message which will send detailed property specs and photos.
Now the assumption held by this system, which as well stands just as valid is that the potential buyers who will interact with the post will have access to a mobile phone and as such will easily reach the system through a text message and from there they can be furnished with rather detailed listing info about the property for sale. Once this exchange has been initiated, you can be sure to have leads for which you can follow for the close of the sale of the property or some other listing. The best part of this news is that even for the FSBO’s, the text messages as a marketing tool can work real well. We are going to see how this will be in the following portion of this article.
Quite a number of the real estate agencies have realized the potential benefits of marketing through text messages. A “FSBO” property can be subscribed to the systems of the text messaging service of the real estate agents who will then have these passed to the potential clients via the mobile phones. The kind of sales relation in the business will be one that will see the two parties in the deal both benefiting from the deal in the sense that the seller will achieve the sale desired and the agency will have widened its sphere and leads as well as having an opportunity to market even properties which they do not list which basically improves on their market share and goodwill. It will as such be good enough for the realtors to create an awareness enough for the homeowners to get them adopt the text message marketing and see that this is a form of marketing which will see both parties accrue much benefits from.
The other benefit of offering to enlist the FSBO properties in your text message marketing is that it enhances your brand standing. The reason why this will work to your advantage in affirming your brand position is that it will get your business a creation of awareness even to those markets you may have had no opportunity for reaching to by offering to market for the private sellers of property.